A weekend to change the world (part 2)
At a time when the world seems full of young companies aiming to be the next Facebook, it is easy to write off technology startups as predominantly pointless pipe dreams that won’t contribute anything meaningful to society.
But the good news is that the power of technology can change the world. Whether it is in education, improving the environment, revolutionising healthcare or helping communities the power of technologies such as the internet, mobile telephony and even social networks can change many people’s lives for the better.
Unlocking these ideas and giving them the help and support they need to take realise their potential is the mission of Idea Transform. A Cambridge-based initiative, backed by the University of Cambridge’s Centre for Entrepreneurial Learning (CfEL) it supports meaningful startups through events and mentoring.
Run by a stellar organising team (including myself), the first Idea Transform weekend attracted over 100 entrepreneurs, developers, students, business people and mentors. 26 ideas were pitched on the Friday evening and teams then formed to work on projects, which were judged on the Sunday evening. Projects spanned healthcare, education, the environment and community.
The range of ideas was astounding – from in-road electric charging to biometric identification for healthcare. What united them was that they all had the potential to change the world – and a plan for achieving it. Attendees threw themselves into the weekend, bringing their skills to bear on helping develop the ideas, ably supported by our experienced mentors and inspiring speakers.
The great news is that Idea Transform 2013 is now up and running. It will be held between 15-17 March 2013 at the Cambridge Judge Business School and promises to be as exciting and exhilarating as the 2012 edition.
Whether you’ve got an idea that you want to work on or have skills or energy that can help develop projects, take a look at www.ideatransform.org and come along in March. With high level speakers and experienced mentors, you’ll learn new skills, meet new contacts, have fun and contribute to making the world a better place. Sign up now!
November 28, 2012 - Posted by Chris Measures | Cambridge, Startup | Cambridge Judge Business School, Cambridge University, Centre for Entrepreneurial Learning, CfEL, Facebook, Idea Transform, Idea Transform 2013, social entrepreneurship, startup
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Marketing is undergoing a revolution. The advent of social media provides the opportunity for one-to-one communication for the first time since the move to an industrial society. This blog will look at what this means for B2B PR and marketing, incorporating my own thoughts/rants and interests. Do let me know your feedback!
About meI'm Chris Measures and I've spent the last 18 years creating and implementing PR and marketing campaigns for technology companies. I've worked with everyone from large quoted companies to fast growth start-ups, giving me unrivalled experience and ideas. I'm now director of Measures Consulting, an agency that uses this expertise to deliver PR and marketing success for technology businesses.
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