Revolutionary Measures

Time to Startup innovation in every company

Image representing Startup Weekend as depicted...

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I had the privilege of being involved with helping to organise last weekend’s Cambridge Startup Weekend. Essentially a Startup Weekend brings together people with ideas and skills to create a new application in just 54 hours. People first pitch ideas and teams then form to work on the most popular ones. The idea is that some of these teams and applications then go onto become real, viable businesses.

Sound exhausting? It was. But what amazed me was the energy and enthusiasm amongst the 90+ delegates. Everyone was incredibly committed to the projects they worked on, despite the fact that they had only just met their team mates or come across the ideas. People were happy to work non-stop through Friday and Saturday night to achieve some pretty incredible things, learn loads and make lasting friendships.

This all made me think – just imagine if you could replicate this energy and teamwork within larger organisations. Innovation would skyrocket, as would morale as everyone worked towards the same goal, rather than in individual silos. Rather than going away on team building retreats/jollies, I believe innovation weekends are something every company should look at – or risk people with ideas just walking out the door.

 

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March 16, 2011 Posted by | Uncategorized | , , , , , , | 1 Comment

Finding the next generation of startups

Cambridge has got a worldwide reputation for the excellence of its tech cluster. The likes of ARM, Autonomy and CSR are global leaders and a plethora of other innovative tech businesses like Transversal, Adder, RealVNC and Red Gate Software have successfully developed within the city.

But the tech market doesn’t stand still, meaning there’s a constant need for new startups to replenish the pipeline and potentially become the ARMs of the future. And creating a startup can look like a daunting prospect. You may have an idea, but where do you go from there? Tapping into the right skills and receiving help and encouragement is almost as critical as attracting funding when at a very early stage.

Help is at hand, through the first Cambridge Startup Weekend, which will be held between 11-13 March 2011. It adds to existing initiatives such as Cambridge Pitch and Mix to provide a focused event where people with ideas and skills can meet. Organised by volunteers, I’m very happy to be personally involved, both in publicising it and providing PR advice to the startup teams over the weekend.

An intensive 54 hour event, it focuses on building a web or mobile application which could form the basis of a credible business. At the end of the process, a high level judging panel, chaired by Neil Davidson, co-founder of Red Gate Software, will choose a winning project.

Based on a formula pioneered on the US West Coast, it is the first time a UK version of the event has been held outside London. And in another first, a proportion of the proceeds from the event will remain in Cambridge to be used as a legacy to support startups.

It promises to be an exhilarating (and exhausting) event and a great way of unleashing the next generation of great Cambridge ideas. Find out more at cambridge.startupweekend.org or follow the event on Twitter @swcambridge. Special offer tickets are available now, with prices at £50 when you enter discount code PRCAM.

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February 16, 2011 Posted by | Uncategorized | , , , , , , , , | 1 Comment